De Visfabriek, located in the Netherlands, is integrator and creates tailor-made solutions based on drives for organisations. We use the mechanism whereby drives color our perceptions and guide our behavior. By communicating in matching drives, you can get individuals and groups moving and involved.
Drives determine what we want and how we act. Drives play an important role in how we get motivated and with whom we match.
Drives are measurable and make people's behavior in a group predictable.
People are all different and have different drives. Those drives can collide and that sometimes causes us not to understand each other. Knowing (each other's) drives helps to understand the other person better.
Responding well to different drives contributes to success in cultural change and other change processes. Recognizing the drives enables you to see resistance coming and take appropiate actions accordingly.
By segmenting based on the underlying drives of employees, customers or students, for example, you can better tailor your message and offerings to the specific needs of different segments. You can achieve more impact and better results that way.
Drives determine your talent for executing steps in a process (blue), for the business side of things (orange) and for an out-of-the-box way of looking at things (yellow). And thus one's added value to the team! In addition, there is a cultural fit if the drives are not too different.
